3 Ridiculous Australian PSAs That Made An Impact On The World


You probably have seen these somewhere on the internet.

1. Set Yourself Free

This particular PSA was absolutely unexpected. Our very own Jessica Blankenship was taken aback (read about it here). Was it grotesque? Yes. Disturbing? Absolutely. But did it get the message across? Eh, it was a bit (a lot) over-the-top, but I think it got its message across.

[youtube http://www.youtube.com/watch?v=cooVqvCdbGU&w=584&h=390]

2. Dumb Ways To Die

A light-hearted approach to warning passengers, this extremely catchy tune has grabbed the internet by the hair and has amassed over 70 million views on YouTube (and millions more on other channels and video players).

[youtube http://www.youtube.com/watch?v=IJNR2EpS0jw&w=584&h=390]

3. Sexting PSA

The Babble wrote up a nice piece about it here.

[vimeo 24296579 w=584 h=390]

Fear is a wonderful, wonderful tool.